Are you wondering how to make money blogging or even how websites make money without selling anything? Then you’ve come to the right place.
It might seem hard to believe, but there are plenty of digital marketers out there monetizing their websites without actually selling a product or service. How do they do this? Let’s take a closer look.
How Do Websites Make Money Without Selling Anything?
Websites make money without selling anything through different ways such as advertising. But first, you need to have a website and build a strong following. You can do this by finding a niche market and blogging or creating high-quality content.
Once you have built up your traffic, you can start thinking of ways to monetize your site.
Here are the top 5 ways to do this:
- Display Ads: One of the easiest ways websites earn money is by displaying ads from a 3rd party ad network like Google AdSense. The display ads are typically pay-per-click (PPC), meaning your site earns revenue each time an ad is clicked on. Anyone over the age of 18 can sign up for an AdSense account, subject to Google’s requirements.
- Sponsored Content: Some brands are willing to pay a pre-agreed fee to websites that promote their products. This can be in the form of sponsored blog posts, videos, or social media mentions. Of course, brands are only willing to pay if they get results, so having a strong following is a must.
- Affiliate Marketing: Your website can promote products from other companies and you earn a commission on any sales made through referral links from your site. This is a good way to make money on specialized review sites and blogs. For example, you could have a food blog and use affiliate links to sell cooking utensils and accessories.
- Subscriptions: Many websites these days offer basic content for free but may charge a subscription fee for access to premium content. This is popular with news websites, educational platforms, and research services. Community-based websites can also charge a membership fee for exclusive access to webinars, networking opportunities, or exclusive content. Ok, this is technically selling something, but it’s not a physical product.
- Donations or Micropayments: Donation buttons or micropayment widgets are a simple way to encourage your readers to make small contributions. Creators of digital content can add a payment option to their blog posts, videos, or other forms of digital media that allows users to make small payments as a show of appreciation. This helps creators generate revenue from their content without the need to rely on advertising or subscription models.
Any of these strategies can be used individually or combined to make money with your website without selling anything. For example, a popular blog might use display ads, affiliate marketing, and premium content subscriptions.
However, the key to your website making money without selling anything is your website traffic. If you are not getting enough viewers, then none of the above will work.
Read next: Can I Monetize My Free Wix Website?